Where there are customers, there’s a need for customer service. Help your customers where they are, in the social media, to show them you care about their needs.
Instagram is one of the most popular social media networks and its power seems to have been growing constantly since its launch date, less than a decade ago. In fact, its growth was exponential during the past five years and, as we can see from the following graph posted by Statista, it has reached a […]
Are you looking to find the best keywords to boost your Google search ranking? We will answer this question in this article. However, does keyword research play a crucial role in SEO, content optimization and search rankings? Certainly, it does! Keyword research helps you drive massive traffic and boost search ranking on Google. But considering […]
Running your own business can be overwhelming. There is so much to do and, as a solopreneur, every task requires your attention. The key to success is to spend your time where it really matters. That means staying out of the time traps that drain your energy, reduce your productivity, and have little impact on […]
Choosing the right featured image for your blog post can be challenging. You’ve spent hours writing an insightful piece of content. Now you naturally want a header image that will do it justice. Maybe you’re tired of overdone stock photos, or you want some fresh inspiration. Whatever your motivation, this article will help you on […]
A well-composed social media marketing strategy can have a tremendous impact on your bottom line. There are 2.8 billion active social media users worldwide. That’s a huge potential for creating touch points with your audience, clients, and prospects. However, there have come up so many new social networks and media, that it becomes more and […]
The social landscape is diverse and each platform comes with its own unique style and presentation. For instance, on Facebook, I can write a lengthy post but on Twitter, I have to restrict myself to 280 characters. When you are planning your social strategy, the uniqueness of each platform comes into play. But, so do […]
The art of a successful marketing strategy doesn’t mean to simply promote your product. Sure, you always should put your product in focus when you want to sell it. But, keep in mind there is one thing much more important than that: your customer. That’s the reason why it is more about reaching out to […]
Twitter announced several significant changes in their terms of service (TOS). The new Twitter rules impact all users and social media automation tools and will be enforced starting March 23th, 2018. We will explain what’s changing and how the new Twitter rules will impact your social media marketing and scheduling practice. And, we will also show […]
With the growing number of social networks and channels, managing your social media channels can devour a lot of time and resources. Social media automation seems to be an easy way out of the hamster wheel. Social media automation tools promise to do all the work for you. The benefits of social media automation are […]
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