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Honesty, transparency, reliability, empathie, consistency und current updates are six pillars of a professional crisis communication.
We provide you with tips, tools and content ideas for your social media crisis communication:
strategies and checklists for crisis communication management
tips and content ideas on how to communicate on social media throughout the coronavirus crisis
Trending hashtags for #coronavirus crisis posts
Essential tools for crisis communication
Prepare for a consistent flow of current updates, breaking news, stories and valuable content to tie your customers and communities to the important lifeline of communication:
Adapt your editorial calendar and your marketing campaigns to the current situation:
Show your responsibility for your team, your customers or your community:
Use trending hashtags, i.e. #corona #coronavirus #virus, #staysocial, #stayhome, #staysafe, #covid #covıd19 #covid_19, #quarantineday, #socialdistancing or #homeoffice.
Use multiple social network accounts to reach as many people as possible with your crisis communication and tailor your messages to each channel.
Schedule posts with the social media calendar with your team.
Assign social media accounts to team members without disclosing login data.
Create post template to ensure that all posts apply to consistent brand standards.
Save posts as draft to quickly create new posts or to wait for approval.
In each stage of the crisis a transparent and consistent communication is the lifeline to your customers and community. Streamline your social media communication to:
share your content and messages across multiple social network accounts fast and efficiently.
inform your communities at the best times for each network.
reach more people in less time and stay connected.
We help you in these difficult times to stay connected with your community and friends: Save 10% when purchasing any of the Blog2Social Premium annual packages Smart, Pro or Business.
You will get your 10% discount with the code: SocialSpirit