Authenticity on social media can be a game changer for any brand. A study shows that 91% of people “are willing to reward a brand for its authenticity via purchase, investment, endorsement or similar action”. 61% of these people will either purchase or show “increased” purchase interest from authentic brands.
You’ve created your blog and wrote content, but you’re not getting the traffic you expected. Perhaps it’s because you focused on creating content first, before creating a cohesive design and your blog doesn’t really look professional.
Hashtags are effective in helping you spread brand awareness. But how can you use them to improve your branding and promotion efforts? Read on to find out more.
If you have a blog, you have a brand. A strong brand is a great start for successful blogging, a weak brand will make your blog feel generic and unauthentic. Be honest, be consistent and your readers will appreciate your blog.
Social Media is the perfect place to show off your brands authenticity. It is, after all, the place to be social. Be more authentic on social media to boost sales!
The social media are a great place to find new readers, leads or even customers. To rise above the noise, don’t advertise. Make branding the focus of your channels.
Have you ever thought about the first time you went on the internet and tried to create a website? If you’ve been online for over 10 years now, it was probably quite the process. Before WordPress or other drag-and-drop site Builders were everywhere, you would need to actually create your website with HTML and know […]
Social media has transformed the architecture of business and entertainment as we know it. Just like technology, it evolves every day that keeping up with it seems impossible. However, social media’s presence becomes more and more ubiquitous that social marketing is becoming a crucial part of businesses. It is then essential to anticipate and play […]