Category: General

4 Ways to be Authentic on Social Media (and Increase Engagement)

Authenticity on social media can be a game changer for any brand. A study shows that 91% of people “are willing to reward a brand for its authenticity via purchase, investment, endorsement or similar action”. 61% of these people will either purchase or show “increased” purchase interest from authentic brands.

How to Make Your Blog Look Professional

You’ve created your blog and wrote content, but you’re not getting the traffic you expected. Perhaps it’s because you focused on creating content first, before creating a cohesive design and your blog doesn’t really look professional.

The 5 best Plugins for Importing RSS Feeds to WordPress

It doesn’t matter if you are already an expert blogger looking for an addition to their content, or if you are just starting to blog: Adding curated content to your site is always a plus.

How You Can Effectively Use Hashtags for Branding and Promotions

Hashtags are effective in helping you spread brand awareness. But how can you use them to improve your branding and promotion efforts? Read on to find out more.

How to Get More Positive Reviews and Ratings

Social proof is one of the most valuable assets for business success, marketing, and SEO. Positive customer reviews can provide additional arguments and context to your products and reassure hesitant shoppers. Good ratings will also reduce returns by ensuring buyers they will be satisfied with their purchase.

How to Handle the Coronavirus Crisis: Communication Strategies for Your Business

The COVID-19 outbreak caught us all more or less off-guard. Crisis communication is now a critical lifeline for both, humans and organizations.

7 Quick and Easy Ways to Make WordPress Load Faster

If your website is slow, visitors could be bouncing away without seeing any of your content. Improve your website speed with these 7 quick and easy tips.

How fast is a fast website?

In this blog, we will answer the question of how fast a fast website really is, and we will explain why having a fast website is so important, so that you will know whether you need to get cracking on upping your WordPress website’s speed! A fast website loads within 3 seconds Ideally, you want […]