Black Friday has become an essential part of retail, especially in e-commerce! In 2023, “Black Friday” reached an awareness level of 94%, with 49% of Germans planning to participate in the event. The potential for businesses and e-commerce shops is tremendous. Use this checklist to unlock the full potential of your Black Friday social media […]
To make sure that your social media visuals stand out in the best way possible it’s worth taking a look at the best image sizes for each network!
Anyone who wants to succeed in the dynamic world of social media can no longer avoid automation. Over the past few years, social media automation tools have become indispensable.These automation features help manage social media tasks efficiently and save time. In this blog post, we explain what social media automation is, what it’s useful for, […]
In this blog post, you will learn why sports content is particularly popular on social networks and how you can leverage major sporting events like the Olympics for your social media content marketing. Why Sports Marketing on Social Media is Promising The year 2024 is all about sports. Major events such as the European Football […]
Instagram has grown into one of the most popular social media networks out there. Its 2 billion monthly active users spend 15 hours and 50 minutes per month on the platform. So, Instagram has become a major tool for businesses and brands to connect with their target audience. A whopping 90% of Instagram users follow […]
Being present on multiple social media platforms is crucial to reach a wider audience and boost brand awareness. This means being present (and active!) on Facebook, X (formerly Twitter), Instagram, LinkedIn, Tik Tok and countless emerging platforms. It’s not enough to create a profile and post on it from time to time. You need to […]
Social media keeps growing. The number of social media users grew by 5.6% in 2023. As of the beginning of 2024, it means that there are now more than 5 billion social media users worldwide. But how are these users distributed across the different social networks? And how do monthly active users in social media […]
When is the best time to post to social media? The answer to this question might easily be considered the Holy Grail of social media knowledge. Good thing is we’re here to share that knowledge with you! So get ready to unlock the potential of perfect timing for your social media success.
Videos usually get 48 % more views. That’s why you should always recycle your video content.
Did you know that users retain a staggering 95% of a message when watched on video, compared to a mere 10% when read in plain text?
