Tag: Social Media Strategy

5 Ways to Use Social Media to Demonstrate Expertise and Build Trust

You know social media isn’t just for memes and cat videos, right? For businesses, it’s one of the most powerful tools to demonstrate your expertise and build audience trust. Here’s the important thing: Over 54% of users follow brands on Facebook and other social media networks to stay updated on products or services. That’s a […]

How Social Media Automation Can Help Your B2B Business

Managing social media used to feel like a full-time job. Between scheduling posts, responding to comments, and tracking performance, it was a lot to juggle. But that’s no longer the case with new technology. Social media automation is a time saver for marketers or brands managing multiple social media accounts. It helps streamline repetitive tasks […]

Social Media Algorithm Updates: A Guide for Business Growth

Do you find gaining visibility on social media challenging? Social media algorithm updates could be why your posts are buried under a sea of content, making it difficult to reach your audience. It’s frustrating to spend time creating valuable content and see minimal engagement. You feel invisible, your efforts unrewarded, and your brand unnoticed. According […]

Five Tips on how to use the Olympic Games for your Social Media Marketing

In this blog post, you will learn why sports content is particularly popular on social networks and how you can leverage major sporting events like the Olympics for your social media content marketing. Why Sports Marketing on Social Media is Promising The year 2024 is all about sports. Major events such as the European Football […]

Manage Multiple Social Media Accounts Effectively – 7 Strategies

To Manage Multiple Social Media Accounts is important. Being present on social medias is crucial for companies to reach a wider audience and boost brand awareness. This means being present (and active!) on Facebook, X (formerly Twitter), Instagram, LinkedIn, Tik Tok and countless emerging platforms. It’s not enough to create a profile and post on […]

How to Save Time on Your Social Media Marketing

Consider this your practical guide for effective and efficient social media automation and scheduling. We’ll provide you with easy-to-use checklists and templates and introduce you to a bunch of free and premium tools for your everyday social media tasks.

4 Ways to be Authentic on Social Media (and Increase Engagement)

Authenticity on social media can be a game changer for any brand. A study shows that 91% of people “are willing to reward a brand for its authenticity via purchase, investment, endorsement or similar action”. 61% of these people will either purchase or show “increased” purchase interest from authentic brands.

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