People’s’ attention spans seem to be forever getting shorter and shorter, the internet and our endless phone notifications, with more and more things drawing our attention, this isn’t surprising. It’s said that the average attention span has gone down from 12 seconds in the year 2000 to just 8 seconds now. If this is actually […]
Business blogs have become an integral part of corporate social media communication. A successful corporate blog can increase a company’s reach and visibility in search engines, strengthen its reputation, and serve as a content center for internal and external communication.
Branding is an integral part of every type of advertising you do for your business. No matter where you advertise, and especially on social media, your focus should be on creating a targeted brand image with your audience. There are 3.48 billion people on social media, which equals around 45 percent of the global population. […]
Are you looking to find the best keywords to boost your Google search ranking? We will answer this question in this article. However, does keyword research play a crucial role in SEO, content optimization and search rankings? Certainly, it does! Keyword research helps you drive massive traffic and boost search ranking on Google. But considering […]
Content curation is one of the most powerful strategies in social media marketing. Sharing third-party content from relevant sources helps to turn your social media channels into valuable content resources for your audience. Content curation has many benefits. Find out why content curation can work out for you, and learn how to integrate content curation […]
Running your own business can be overwhelming. There is so much to do and, as a solopreneur, every task requires your attention. The key to success is to spend your time where it really matters. That means staying out of the time traps that drain your energy, reduce your productivity, and have little impact on […]
Choosing the right featured image for your blog post can be challenging. You’ve spent hours writing an insightful piece of content. Now you naturally want a header image that will do it justice. Maybe you’re tired of overdone stock photos, or you want some fresh inspiration. Whatever your motivation, this article will help you on […]